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Android + Bluetooth Smart Ready = Happy Consumers, Devs and OEMs

Source:   Author:   Time:2013-10-14 14:52:44

The release of the Nexus 7 as a Bluetooth® Smart Ready tablet is a watershed moment for Android and arguably, the broader wireless ecosystem. The Nexus 7 is the first Google branded Bluetooth Smart Ready device. With its native Bluetooth Smart Ready support, Android v4.3 OS is a boon for every single Android handset, tablet, Google TV manufacturer, app developer and ultimately, end-user. Here’s why.

 

For Consumers: As a Bluetooth Smart Ready device, the Nexus 7 is “ready” to connect with any Bluetooth device—whether it’s a rocking Bluetooth speaker or the latest Bluetooth Smart appcessory found on Kickstarter or Indiegogo. Consumers worldwide will soon see their v4.3 powered Android device—regardless of manufacturer—connect with many of the 220 million Bluetooth Smart appcessories coming to market this year and the almost 1.5 billion shipping in the next three years.   Current examples of Bluetooth Smart appcessories include the Fitbit Flex and One, Nike+ FuelBand, Adidas miCoach smart_ball, Polar H7 heart rate sensor, Tethercell battery sleeve, Pebble Smart Watch, Kevo and August smart locks just to name a few.

 

For Developers: This is big timesaving, make-your-job-easier news for developers. Developers can simply write to the Android v4.3 SDK and reach millions of diverse Android powered devices regardless of the OEM. They can freely distribute apps on Google Play for consumers to easily discover and download for their corresponding Bluetooth Smart device. When consumers download the app, the associated Bluetooth profile quietly updates with the application in the background ensuring the Bluetooth Smart appcessory “just works” with their Android Bluetooth Smart Ready device.

 

For OEMs: Android handset, tablet and TV OEMs qualifying products containing a dual-mode Bluetooth chip (most smartphones and tablets shipping within the last year) and with the Android v4.3 OS, can freely brand their device with the premium Bluetooth Smart Ready brand! Android did all the software work with their native OS support. This means qualified devices are “ready” to connect to the billions of Bluetooth and Bluetooth Smart devices. Visit here for more on how to use the brand.

 

Why is Bluetooth technology the preferred low power standard of the Internet of Things?

 

It is ultra-low powered, trusted, and most importantly, everywhere—especially in devices already in the hands of consumers. With all major operating systems now providing native Smart Ready support, it is easy for handset, tablet, TV and PC OEMs to make it available to consumers and use the premium Smart Ready brand. This allows Bluetooth Smart OEMs, first-, and third-party app developers to bring virtually “anything” into the connected world with Bluetooth. From the novel to the life saving and everything in between, Bluetooth Smart is at the heart of this wireless revolution making everyday objects “smarter” through apps and the cloud. No other wireless technology operates at the scale that Bluetooth does with 2.5 billion Bluetooth enabled devices expected to ship this year—and that to double within the next 4 years. Ease, scale, and ubiquity are big reasons it is the trusted and preferred wireless technology for consumers, developers, OEMs and suppliers. It’s why Apple, Microsoft, BlackBerry, and now Google have gone “all in” for Bluetooth Smart Ready.

 

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